Brand strategy isn't workshops or offsite discovery sessions. It's research, positioning, messaging, and visual identity — delivered fast. We research your market and competitive landscape, propose positioning, test it against behavior, and deliver specs. 4-8 week project. Not ongoing advisory. Execution, not facilitation.
Get in touchMarket research: Industry landscape, trends, growth opportunities
Competitor analysis: Who else competes for your customers? What's their positioning?
Customer research: Interviews or surveys with current/target customers (pain points, values, decision drivers)
Internal audit: Your strengths, weaknesses, differentiators, constraints
Positioning workshop: Synthesize findings into 2-3 positioning options
Draft positioning: "We serve [audience] who want [outcome], unlike [competitors] who [weakness]."
Test positioning: Show it to target customers, get feedback
Refine: Adjust based on feedbackLock positioning: Final positioning statement
Messaging pillars: 3-5 core messages that support your positioning
Brand voice guide: Tone, language, style (serious vs. playful, formal vs. accessible)
Visual identity: Logo refresh or new system, color palette, typography, imagery guidelines
Brand guidelines document: Everything codified in one reference guide
Tell us the goal and the budget. We'll tell you honestly whether we can execute it, how long it takes, and what it costs.
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Brand Strategy Pricing
Project-Based Fee (Research, Positioning, Messaging, Identity). Fixed scope, fixed price. Paid 50% upfront, 50% at completion.
R11 250
Brand Refresh
R22 500
Brand Foundations
R52 500
Brand Strategy & Identity
R112 500
Comprehensive Brand Overhaul
R8 000
Brand Management Retainer