Websites built to convert. Not just beautiful—built for lead generation and sales. Mobile-first. Fast loading. Built in Astro (not WordPress bloat). Founder-led strategy. Transparent process. You own the code.
Most web agencies build sites that look good but don't convert. Slow, bloated, designed for show not sales. We build for conversion: clear CTAs, fast loading, mobile-optimized, built on Astro. Custom strategy. No templates. No bloat. Sites that drive leads.
Most agencies design for aesthetics, not conversion. Pretty site with buried CTAs, unclear value prop, no trust signals. Visitors leave without taking action. Looks good in a portfolio. Doesn't generate leads.
WordPress sites are slow. 3-5s load times. Bloated plugins. Poor Core Web Vitals. Slow sites = low conversion + poor SEO. Google penalizes slow pages. Users leave after 3 seconds if it doesn't load.
Web agencies design based on what looks good, not what converts. No strategy for leads. No CTA hierarchy. No conversion funnel thinking. Site launches, looks great, generates zero leads. Then you pay more for ads to drive traffic.
• Audit current site (if redesign) or competitor sites
• Define business goals (leads, sales, brand, signups)
• Identify target audience + buyer journey
• Map conversion path (where should users click first?)
• Competitor analysis (what works, what doesn't)
• Conversion strategy (CTA placement, trust signals, copy hierarchy)
•High-fidelity designs (desktop + mobile)
• CTA hierarchy (primary action obvious)
• Mobile-first approach (60%+ traffic is mobile)
• Trust signals (testimonials, social proof, security badges)
• Fast-loading design (minimal images, optimized assets)
• Accessible design (WCAG 2.2 compliant)
• Your feedback loop (iterative revisions)
• Custom Astro build (fast, no WordPress bloat)
• Conversion-optimized code (clean, semantic HTML)
• Mobile responsive (works on all devices)
• Core Web Vitals optimization (speed, performance)
• SEO implementation (meta tags, schema, internal links)
• Form setup + CRM integration (HubSpot or custom)
• Accessibility testing (WCAG 2.2 compliance)
• Performance monitoring (page speed, Core Web Vitals)
• Conversion tracking setup (GA4 goal tracking)
• Form analytics (which fields convert, which drop off)
• CTA A/B testing (headline, copy, button color)
• Monthly optimization (based on user behavior)
• Security monitoring (SSL, backups, updates)
• SEO monitoring (rankings, organic traffic)
Every design decision serves conversion. Where should users click? What's the primary action? Clear path from landing to lead capture.
60%+ of traffic is mobile. We design for mobile first, then scale to desktop. No mobile compromise.
Astro + optimization = <2.5s load time. No plugins. No bloat. Fast sites convert better, rank better, cost less to run.
Most agencies design first, strategy second (or never). We strategy first: define the goal, map the funnel, then design around conversion. Result: sites that generate leads, not just visits. CTA hierarchy, trust signals, copywriting—all built in.
WordPress is flexible but slow (plugins, bloat, database queries). Astro builds static sites—fast by default. <2.5s load times. Better SEO. Lower hosting costs. You own the code. No vendor lock-in.
Your website strategy comes from the founder, not a junior designer. You see every decision. You own the code and content. Month-to-month retainer for ongoing optimization. Personal accountability.
You control ad spend. We manage it. Pricing is management fee + your ad spend. Management fees vary by account complexity and spend level.
brochure site
Lead Generation SIte
Custom Build + Strategy
Want ongoing optimization? R2,000-5,000/month includes: form monitoring, CTA testing, page speed optimization, content updates, security.
Get a free website audit. We'll assess your current site, identify conversion gaps, and show you a roadmap for improvement. 30 minutes. No obligation.
